Craig Hill
KC Hill
Paladin
Oracle of DelphiChild Obesity Checks Should Start From Birth, Say Experts
November 17th 2008 11:58
CHILDREN should be weighed and monitored for obesity from birth to stop them becoming unhealthy, fat adults, according to researchers. The experts argue the Federal Government's Healthy Kids Check plan to weigh all children from the age of four from next year is leaving it too late, given one in five children are already overweight by the age of three.
Their advice comes as a senior Adelaide heart specialist predicted the nation would fail to cut obesity levels over the next 20 years unless it developed new strategies to tackle the "complex" epidemic. Dr Anthea Magarey, a dietician with the Childhood Obesity Research Group at Flinders University, and colleague Rebecca Perry, want the Federal Government to consider an ongoing monitoring system - starting from birth - of children's weight, diet and activity.
While sometimes early weight gain may be "puppy fat" which disappears with a growth spurt, they say it can often instead be the start of an ongoing weight problem linked to poor eating habits. "If you're monitoring a child you can identify where their weight is increasing disproportionate to their height," Dr Magarey said.
"They may not be overweight or obese yet, but it can ring a few bells and then we can say ok, maybe we should be looking at what this child is eating and what their activity levels are."
Parents whose children were putting on excessive weight for their age and height could then receive advice about how to properly feed them.
The plan comes as advertising companies have rejected a proposal to ban junk food advertising to children, arguing the term "junk food" is "derogatory" and that all food is healthy. The Australian Association of National Advertisers has also tried to downplay the obesity epidemic, citing a Commonwealth study this year that showed "no appreciable change in childhood obesity levels since 1995".
"The claimed 'epidemic' has been exposed as a deliberate attempt at misinformation of the Australian public and its politicians," it says in comments made to the Australian Communications and Media Authority.
The association argued that it would be "unreasonable and unjust" to place impositions on television advertising.
"There is overwhelming evidence that food and beverages advertising to children is neither the primary nor a significant contributor to childhood obesity."
Their advice comes as a senior Adelaide heart specialist predicted the nation would fail to cut obesity levels over the next 20 years unless it developed new strategies to tackle the "complex" epidemic. Dr Anthea Magarey, a dietician with the Childhood Obesity Research Group at Flinders University, and colleague Rebecca Perry, want the Federal Government to consider an ongoing monitoring system - starting from birth - of children's weight, diet and activity.
While sometimes early weight gain may be "puppy fat" which disappears with a growth spurt, they say it can often instead be the start of an ongoing weight problem linked to poor eating habits. "If you're monitoring a child you can identify where their weight is increasing disproportionate to their height," Dr Magarey said.
"They may not be overweight or obese yet, but it can ring a few bells and then we can say ok, maybe we should be looking at what this child is eating and what their activity levels are."
Parents whose children were putting on excessive weight for their age and height could then receive advice about how to properly feed them.
The plan comes as advertising companies have rejected a proposal to ban junk food advertising to children, arguing the term "junk food" is "derogatory" and that all food is healthy. The Australian Association of National Advertisers has also tried to downplay the obesity epidemic, citing a Commonwealth study this year that showed "no appreciable change in childhood obesity levels since 1995".
"The claimed 'epidemic' has been exposed as a deliberate attempt at misinformation of the Australian public and its politicians," it says in comments made to the Australian Communications and Media Authority.
The association argued that it would be "unreasonable and unjust" to place impositions on television advertising.
"There is overwhelming evidence that food and beverages advertising to children is neither the primary nor a significant contributor to childhood obesity."
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